Houston Has One Less Reason To Hate Dallas

The cities have spent decades trying to claim which city is second-best. I am a little bias, because I live in Dallas.

The cities continually make jabs at each other, but one Dallas brewery is trying to bring the cities together with a cold one.

Deep Ellum Brewing Co., based in Dallas, distributes craft beers across the country, including Houston.

The brewer recently erected a hilarious billboard on I-10 to let drinkers know one reason they can love their neighbors to the north. Check out the billboard below.

New billboard. Can you guess where? #dallasblonde #madeintexas #funnyrivalry #loverunsdeep

A post shared by Deep Ellum Brewing (@deepellumbrewing) on

“The Houston-Dallas rivalry is something that I’ve never fully understood,” says brewery founder John Reardon, “so we figured, why not have some fun with it?”

“Some people will find it funny, while I’m sure some will find it offensive,” he says. “To me, that’s a great campaign in the making.”

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